Tech, Products, News
Why We’re Doubling Down on Canadian Brands
With over 60 years of combined experience in triathlon, the Element team has seen the sport evolve from the inside out. Here’s how that history shapes our product choices —...
Why We’re Doubling Down on Canadian Brands
With over 60 years of combined experience in triathlon, the Element team has seen the sport evolve from the inside out. Here’s how that history shapes our product choices —...
The Aero Advantage: What’s Changing, What Matte...
When it comes to triathlon, free speed doesn’t come from pedaling harder—it comes from reducing drag. Retired pro triathlete Daniela Ryf put it best: aero is everything. From wheel choice...
The Aero Advantage: What’s Changing, What Matte...
When it comes to triathlon, free speed doesn’t come from pedaling harder—it comes from reducing drag. Retired pro triathlete Daniela Ryf put it best: aero is everything. From wheel choice...
How to Choose the Right Bike for You: A Simple ...
Buying a bike—whether it’s your first in years or your fifth this season—is a big decision. With so many brands, builds, and buzzwords out there, it’s easy to get overwhelmed....
How to Choose the Right Bike for You: A Simple ...
Buying a bike—whether it’s your first in years or your fifth this season—is a big decision. With so many brands, builds, and buzzwords out there, it’s easy to get overwhelmed....
Payment Plans For Your Bike: Meet Our Financin...
2023 Update: We continue to offer financing plans through a partner, Financeit. Their financing applications are short and simple. You can do your application in the store or before or...
Payment Plans For Your Bike: Meet Our Financin...
2023 Update: We continue to offer financing plans through a partner, Financeit. Their financing applications are short and simple. You can do your application in the store or before or...
Hit The Road: Spring Essentials For Your First...
Full disclosure here: I am a triathlete and cyclist and, while I can handle my road or triathlon bike quite well, I am pretty certain that I do not have...
Hit The Road: Spring Essentials For Your First...
Full disclosure here: I am a triathlete and cyclist and, while I can handle my road or triathlon bike quite well, I am pretty certain that I do not have...
Spring Is In The Air! Dress For The Ride So Yo...
We've all been here long enough to know that the beginning of spring doesn't necessarily mean that winter weather is entirely over. But it is time to bring out the...
Spring Is In The Air! Dress For The Ride So Yo...
We've all been here long enough to know that the beginning of spring doesn't necessarily mean that winter weather is entirely over. But it is time to bring out the...